I’m Siobhan Howerton—creative storyteller, brand photographer, and mom of four from South Boston, Virginia. My creative journey began in college, where I watched a friend work magic in Photoshop, which led me down a path of crafting and custom apparel. But I was fighting what I really wanted: to make things that didn’t exist yet, to put people on pedestals for what they do, and to create a space where beginning creatives could build their dreams. For years, I was stuck—overflowing with ideas but weighed down by grief and perfectionism. Through healing and hard lessons, I realized you don’t have to have it all figured out to get started. You just have to begin. That’s when Siobhan Creative Co. was born.

I capture moments, design brands, and build e-commerce stores—but more than that, I help people stop hiding and start showing up. I bring rawness, openness, and a whole lot of humor because I’m not polished and I don’t pretend to be. I’m the friend who hypes you up and the creative who gets your vision. When I’m not working, you’ll find me hosting The Local Blueprint podcast, dancing in my kitchen, or traveling with my family. My long-term vision is to own a physical creative studio where community and collaboration thrive. But right now, I’m building my name one project at a time. This is for the ones tired of waiting—I see you because I was you. Let’s get you unstuck.